Copy of Our Standards

Our Standards

Every product we carry is chosen with care. Our standards are guided by one principle: to make fertility-conscious living simple, transparent, and trustworthy.

• Skincare & Personal Care: Free from parabens, phthalates, sulfates, and undisclosed fragrance blends
• Home: Non-toxic cleaning, mindful materials, no BPA or off-gassing plastics
• Wellness: Clean, straightforward formulations, no fillers, clear labeling
• Not on Our Shelves: Formaldehyde-releasers, petroleum-based dyes, certain essential oils like Clary Sage, Rue, Pennyroyal, Mugwort